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11min chapter
Greg Jackson of Octopus Energy in powerful conversation with Rory
On Brand with ALF & Rory Sutherland
The Power Pack System for Energy Optimization
Exploring the integration of electric cars with the grid through a Power Pack system, enabling free charging and potential earnings by selling excess power. Emphasizing the benefits of time-flexible energy consumption and how small behavioral changes can lead to cost-effectiveness and environmental sustainability. Critiquing traditional economic models and advocating for tailored solutions in energy usage akin to marketing strategies.
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