6min chapter

Business, Spoken cover image

WTF Is With the Pink Pineapples at the Grocery Store?!

Business, Spoken

CHAPTER

Genetic Modifications and Marketing Strategies of Pink Glow Pineapple

Exploring the genetic enhancements of Pink Glow pineapple with a tobacco gene for herbicide resistance, alongside the marketing tactics focused on its visual appeal and social status. The chapter also touches on the company's release of other pineapple varieties such as Honey Glow and Ruby Glow.

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