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7min chapter
S2.E10. Exceptional Work in an Era of Mediocrity with Smith & Diction
Low-Key Legends
Crafting Compelling Narratives
This chapter explores the significance of effective headlines and emotional resonance in branding amidst a crowded advertising landscape. It emphasizes the value of diverse literature for designers to improve copywriting skills and the iterative nature of creativity in storytelling.
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Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode