Leslie returns to share what’s changed since her first appearance in Episode 28. She runs Cylon Rolling Acres in northwestern Wisconsin, where she grazes both goats and Texel sheep on pasture and markets meat directly to consumers through a thriving online business. This episode dives deep into her evolution from wholesale to a sustainable, subscription-based direct-to-consumer model — plus her approach to regenerative grazing with multi-species livestock.
Topics Covered
- Managing a mixed flock of goats and Texel sheep under rotational grazing
- Wool utilization and creative uses for lower-grade fleece
- Transitioning from wholesale markets to direct-to-consumer meat sales
- Building a loyal customer base through email marketing and education
- Details of her goat meat subscription model (quarterly boxes, whole-goat option)
- Processing and shipping logistics, including use of dry ice
- Lessons from receiving USDA Value-Added Producer and Buy Local grants
- Educational resources: Goat Meat Primer eBook, Grazing With Leslie blog, and online courses
If you’ve ever wondered how to turn a small ruminant enterprise into a profitable, direct-to-consumer brand, Leslie’s model is a must-hear. She shares practical insight on managing inventory, shipping meat, marketing through education, and keeping customers subscribed.
Resources Mentioned
Looking for Livestock that thrive on grass? Check out Grass Based Genetics
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Noble Research Institute
Redmond Agriculture.
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Original Music by Louis Palfrey
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Explore the Grass Based Genetics directory.
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Visit our Sponsors:
Noble Research Institute
Redmond Agriculture
Grazing Grass Links
Website
Community (on Facebook)
Original Music by Louis Palfrey
