2min chapter

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Ep #03 | WTF is E-commerce: Kishore Biyani, Udaan & Meesho Founders Reveal What Sells and What Doesn’t

WTF is with Nikhil Kamath

CHAPTER

The Evolution of Price Sensitivity

The insight is like we have to be watch out where the consumers are spending most of their time and we have to build some of the products for according to that channel. For me, it takes lots of time. Either I should order five, six sizes, then my money gets stuck. The time is to find a consumer their money where they are liking, what's their liking every like might for fashion. All those investments has happened in last 15 years but nobody knows which channel is picking up.

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