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Mentioned in 1 episodes
YouthNation
Book • 2025
YouthNation explores the concept that youth is no longer defined by age but is a commodity accessible to everyone.
The book offers tools, methods, and strategies for brands to stay connected, agile, authentic, and relevant in a fast-changing marketplace dominated by youth culture.
It covers marketing in a post-demographic world, building engaged communities, crafting compelling brand narratives, and creating immersive experiences that inspire loyalty and evangelism.
The book emphasizes the need for businesses to embody youth ideals to future-proof their success in a hyper-socialized, digital world.
The book offers tools, methods, and strategies for brands to stay connected, agile, authentic, and relevant in a fast-changing marketplace dominated by youth culture.
It covers marketing in a post-demographic world, building engaged communities, crafting compelling brand narratives, and creating immersive experiences that inspire loyalty and evangelism.
The book emphasizes the need for businesses to embody youth ideals to future-proof their success in a hyper-socialized, digital world.
Mentioned by
Mentioned in 1 episodes
Mentioned by 
Matt Britton
152 snips
How this CEO turned 25,000 hours of sales calls into a self-learning go-to-market engine | Matt Britton (Suzy)
