Wild Company
The Untold Story of Banana Republic
Book • 2014
Wild Company is a memoir by Mel and Patricia Ziegler, recounting how they transformed a wild idea into the international retail giant Banana Republic.
With no business experience and just $1,500, they reimagined military surplus as safari and expedition wear, capturing the zeitgeist of a generation.
The book is a charming and inspiring tale of entrepreneurship, creativity, and love.
With no business experience and just $1,500, they reimagined military surplus as safari and expedition wear, capturing the zeitgeist of a generation.
The book is a charming and inspiring tale of entrepreneurship, creativity, and love.
Mentioned by
Mentioned in 0 episodes
Mentioned by 
Ben Carlson
Housing Prices Are Still Too Low (EP.233)
