Primary Greatness
The Twelve Levers of Success
Book •
Primary Greatness: The 12 Levers of Success is a leadership book by Stephen Covey published posthumously.
It argues that genuine success comes from building character, not just achieving secondary greatness like fame and recognition.
The book outlines 12 levers or principles that help individuals cultivate inner strength and integrity.
It emphasizes the importance of aligning one's actions with their values.
Covey suggests that prioritizing integrity, service, and continuous growth leads to lasting impact and fulfillment.
The book aims to guide readers toward a more meaningful and purposeful life.
It argues that genuine success comes from building character, not just achieving secondary greatness like fame and recognition.
The book outlines 12 levers or principles that help individuals cultivate inner strength and integrity.
It emphasizes the importance of aligning one's actions with their values.
Covey suggests that prioritizing integrity, service, and continuous growth leads to lasting impact and fulfillment.
The book aims to guide readers toward a more meaningful and purposeful life.
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Brian Johnson
Primary Greatness by Stephen R. Covey (Heroic Wisdom Daily)
