#60360
Mentioned in 1 episodes

This is Service Design Thinking

Basics, Tools, Cases
Book • 2011
This is Service Design Thinking provides a comprehensive introduction to the field of service design.

It explores the core principles, methods, and tools used to design and improve services.

The book delves into the iterative nature of service design, emphasizing user-centric approaches and collaboration.

It also covers various aspects of service design, including research, ideation, prototyping, and implementation.

The book is widely used as a textbook and a practical guide for professionals and students alike.

It emphasizes the importance of understanding user needs and creating seamless and enjoyable service experiences.

Mentioned by

Mentioned in 1 episodes

Mentioned by
undefined
Marc Fontein
as a book co-authored by the guest, Mark Stickdorn.
A Customer Journey Map is not a ****ing deliverable / Marc Stickdorn / Episode #1

The AI-powered Podcast Player

Save insights by tapping your headphones, chat with episodes, discover the best highlights - and more!
App store bannerPlay store banner
Get the app