Extraordinary Influence
How Great Leaders Bring Out the Best in Others
Book • 2018
Extraordinary Influence explores how great leaders leverage personal influence and affirmation rather than criticism to motivate teams and foster intrinsic motivation.
Drawing on brain science, which shows affirmation triggers positive neurochemical changes while criticism activates defense modes, Dr. Tim Irwin introduces Alliance Feedback to align employees with organizational goals.
The book emphasizes speaking 'words of life' to unlock potential in colleagues, children, and teams, supported by interviews with top CEOs.
Drawing on brain science, which shows affirmation triggers positive neurochemical changes while criticism activates defense modes, Dr. Tim Irwin introduces Alliance Feedback to align employees with organizational goals.
The book emphasizes speaking 'words of life' to unlock potential in colleagues, children, and teams, supported by interviews with top CEOs.
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Jeff Henderson
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