Swim with the Sharks

This book by Harvey Mackay offers practical advice on salesmanship, negotiation, and management.

It is divided into sections that teach readers how to get appointments with reluctant prospects, gather extensive information on customers and competitors using the 'Mackay 66' system, motivate themselves and others, and negotiate effectively.

The book has been a #1 New York Times bestseller and remains relevant today with its timeless business strategies and humorous anecdotes.