The Terrifying Art of Finding Customers
Book •
This book guides founders on how to validate their ideas and turn that work into paying customers, bridging the gap between customer development and sales.
He emphasizes that product market fit isn't binary but a spectrum influencing go-to-market efforts.
His experiences, from Voltage CRM to carb. io, offer practical insights.
By connecting customer development and sales, he aims to help founders navigate from market research to revenue generation.
The book intends to offer a blend of strategic insights and tactical advice.
It seeks to transform how founders approach customer acquisition and market validation.
He emphasizes that product market fit isn't binary but a spectrum influencing go-to-market efforts.
His experiences, from Voltage CRM to carb. io, offer practical insights.
By connecting customer development and sales, he aims to help founders navigate from market research to revenue generation.
The book intends to offer a blend of strategic insights and tactical advice.
It seeks to transform how founders approach customer acquisition and market validation.
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Mentioned as the new book by Colin Stewart, focusing on new methods of customer acquisition.
#206: Outbound Sales Strategy 2026: The Evolution of Predictable Revenue and What Works Now (Predictable Revenue CEO - Collin Stewart)
