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Mentioned in 1 episodes

The 4 C’s Formula

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Book • 2025
Dan Sullivan's "The 4 C’s Formula" presents a four-step process for achieving success: Commitment, Courage, Capability, and Confidence.

The book emphasizes the importance of commitment and courage as prerequisites for developing new capabilities, leading to increased confidence.

It challenges the common misconception that confidence precedes action, arguing that confidence is a reward for taking action.

The formula encourages a cyclical approach to growth, where increased confidence allows for bigger commitments and further development.

The book provides a framework for understanding and applying this process to various aspects of life and business.

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Mentioned in 1 episodes

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Gord Vickman
as a book explaining the 4 C's formula.
The Four-Step Process For All Human Progress

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