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Mentioned in 1 episodes

Unlocking Growth

Book • 2022
This book provides a framework for business leaders to enhance customer acquisition, monetization, and retention by focusing on strategic pricing.

It offers insights into diagnosing growth strategy shortcomings and leveraging price models to drive profitability and customer loyalty.

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Mentioned in 1 episodes

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Madhavan Ramanujam
as his upcoming book focusing on acquisition, monetization, and retention strategies.
669 snips
The art and science of pricing | Madhavan Ramanujam (Monetizing Innovation, Simon-Kucher)

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