He's just not that into you

'He's Just Not That Into You' is a self-help book offering blunt advice on interpreting mixed signals in dating.

Co-authored by Greg Behrendt and Liz Tuccillo, the book uses anecdotes and straightforward language to help women recognize disinterest from men.

It covers various scenarios, from lack of phone calls to inconsistent dating patterns, advising readers to move on rather than overanalyze.

The book gained popularity for its no-nonsense approach, challenging the romanticized notion of men sending 'mixed signals'.

It encourages self-respect and empowerment by urging women to recognize and accept when a man is simply not interested.