#2949

Mentioned in 10 episodes

The medium is the massage

Book • 2024

This book, co-created by Marshall McLuhan and Quentin Fiore, is a graphical and creative representation of McLuhan's 'medium is the message' theory.

It features an experimental collage style with text and images, including photographs and historic visuals.

The title, which was originally a typo ('The Medium is the Message'), was retained by McLuhan as it aptly describes how media 'massage' or influence human perception and society.

The book argues that media are extensions of human senses, shaping our personal, political, economic, aesthetic, psychological, moral, ethical, and social lives.

It also discusses the concept of the 'global village' and how new media technologies reshape social and personal interactions.

Mentioned by

Mentioned in 10 episodes

Mentioned by

Ryan Holiday

when discussing Marshall McLuhan's theory that the medium shapes the content.

109 snips

BONUS | The State of The Daily Stoic Podcast

Mentioned by

Mary Harrington

to highlight his idea that the medium itself, not just the content, shapes our thinking.

40 snips

Politics After Literacy (ft. Mary Harrington)

Mentioned by

Rick Levine

to illustrate McLuhan's point about the medium itself being the message by massaging our sensory ratios.

25 snips

Rick Levine: Think Cosmically Act Locally

Mentioned by Campbell Walker when discussing the impact of media on content and the value of books.

14 snips

Campbell "Struthless" Walker - Withdrawing with Drawing

Mentioned by

Sean Leahy

as a visually striking exploration of McLuhan's famous statement, "The Medium is the Message."

13 snips

AI: the Medium is the Message

Mentioned by

Justin Heller

as a book that explores how the medium affects the message.

How to be a CDO in the age of AI

Mentioned by Dennis Dyack, he explains the title is actually a typo, but the author believed people would forget it and only remember The Medium is the Message.