The Little Green Book of Getting Your Way
How to Speak, Write, Present, Persuade, Influence, and Sell Your Point of View to Others
Book • 2023
Jeffrey Gitomer's The Little Green Book of Getting Your Way explores the 9.
5 key elements that make persuasion effective.
The book guides readers from mental readiness to mastering the principles of persuasion, emphasizing preparation before presenting and turning presentations into performances.
It focuses on persuasive communication in business, including writing and selling persuasively, and teaches how to engage others without manipulation.
Gitomer challenges readers to persist and strive for excellence, encapsulating the idea that failure only occurs when one quits.
5 key elements that make persuasion effective.
The book guides readers from mental readiness to mastering the principles of persuasion, emphasizing preparation before presenting and turning presentations into performances.
It focuses on persuasive communication in business, including writing and selling persuasively, and teaches how to engage others without manipulation.
Gitomer challenges readers to persist and strive for excellence, encapsulating the idea that failure only occurs when one quits.
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Jeffrey Gitomer
176: Jeffrey Gitomer - Why Sales Is The Greatest Profession In The World
