#47413
Mentioned in 1 episodes
Inside the Competitor's Mindset
Book •
Mentioned by
Mentioned in 1 episodes
Provides a systematic approach to competitive intelligence, explaining how to collect forward-looking information about competitors.
John Horn, "Inside the Competitor's Mindset: How to Predict Their Next Move and Position Yourself for Success" (MIT Press, 2023)
Offers a roadmap to help leaders predict, understand, and react to their competitors’ moves.
John Horn, "Inside the Competitor's Mindset: How to Predict Their Next Move and Position Yourself for Success" (MIT Press, 2023)
