Value-Added Selling
Book • 2002
Value-Added Selling focuses on how salespeople can differentiate themselves and their offerings by providing additional value to customers.
Tom Reilly emphasizes the importance of understanding customer needs and tailoring solutions to meet those needs.
He provides a framework for building strong customer relationships and creating a competitive advantage through value-added services and support.
The book aims to help salespeople move beyond price-based selling and position themselves as trusted advisors who provide long-term value to their clients.
Value-Added Selling is a guide to enhancing customer loyalty and driving revenue growth.
Tom Reilly emphasizes the importance of understanding customer needs and tailoring solutions to meet those needs.
He provides a framework for building strong customer relationships and creating a competitive advantage through value-added services and support.
The book aims to help salespeople move beyond price-based selling and position themselves as trusted advisors who provide long-term value to their clients.
Value-Added Selling is a guide to enhancing customer loyalty and driving revenue growth.
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Mike Weinberg
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