#8354
Mentioned in 4 episodes

Subprime Attention Crisis

Book • 2020
Subprime Attention Crisis explores how the digital advertising market, which fuels the internet's free services, is plagued by fraud, inefficiency, and overvaluation, drawing parallels with the financial crises of the past.

Hwang argues that if this bubble bursts, it could lead to a significant shift in how the internet is funded and accessed.

The book proposes reforms to address these issues and ensure a more sustainable digital economy.

Mentioned by

Mentioned in 4 episodes

Mentioned by Stephen Dubner as the author of a book about digital advertising.
84 snips
Is Google Getting Worse? (Update)
Mentioned by Tim Wong, author of the book, when discussing digital advertising.
64 snips
522. Is Google Getting Worse?
Mentioned by Stephen Dubner as a recently published book about how big tech monetizes our attention.
441. Does Advertising Actually Work? (Part 2: Digital)
Mentioned by Elaine Moore as the author of "Subprime Attention Crisis".
Peak social media: The ads machine
Mentioned by Joe Bernstein in relation to the online ad industry and its fragility.
How Big Tech benefits from the disinformation panic
Mentioned by Lana Swartz , highlighting his argument about the potential data bubble in the context of new payment systems.
How Money Became A Form Of Social Media

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