Digital Innovation Strategy
Book • 2023
Digital Innovation Strategy is aimed at audiences interested in innovation strategy and competition in digital industries.
Step-by-step, the book guides innovators through a dynamic market analysis and business model design, leading to an assessment of the future evolution of the market and the broader innovation ecosystem, and what the innovator can do to position the innovation for continued success.
Each chapter defines and provides references for key concepts.
Real-world case studies further facilitate forming a comprehensive view on how to resolve strategic challenges of digital innovation.
Step-by-step, the book guides innovators through a dynamic market analysis and business model design, leading to an assessment of the future evolution of the market and the broader innovation ecosystem, and what the innovator can do to position the innovation for continued success.
Each chapter defines and provides references for key concepts.
Real-world case studies further facilitate forming a comprehensive view on how to resolve strategic challenges of digital innovation.
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Mentioned as a book that examines digital business innovation and its impact on competition and ethics.
Aija Leiponen, "Digital Innovation Strategy" (Cambridge UP, 2023)
