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Mentioned in 1 episodes
The Advertising Effect: How to change behaviour
Book •
Author
Adam Ferrier
Mentioned by
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Kim Curtin
Mentioned in 1 episodes
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Mentioned by
Kim Curtin
as the author of two books on advertising and consumer behavior.
“People don’t care, don’t react to the short-term, and find like-minded souls,” Consumer Psychologist and Founder of ad agency Thinkerbell, Adam Ferrier
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