It's not what you sell, it's what you stand for
Book • 2009
In 'It's Not What You Sell, It's What You Stand For,' Roy Spence and Haley Rushing argue that high-performing organizations are driven by a purpose beyond financial gain.
They explore how having a clear purpose can lead to passionate employee engagement, innovation, and sustainable success.
The book emphasizes that purpose is as crucial as strategy and execution in business.
They explore how having a clear purpose can lead to passionate employee engagement, innovation, and sustainable success.
The book emphasizes that purpose is as crucial as strategy and execution in business.
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Mentioned by Rick Engdahl as someone who brought the concept of conscious capitalism to his role in government.
A Fool for Life, with Rick Engdahl
