

#2801
Mentioned in 3 episodes
The Macintosh way
Book • 1990
Written by former Apple evangelist Guy Kawasaki, 'The Macintosh Way' provides insights into the early development of the Macintosh computer.
The book, subtitled 'the art of guerrilla management,' includes anecdotes from Kawasaki's experience and covers various aspects of technology marketing and management.
It emphasizes the importance of doing the right things the right way to change the world and offers a refreshing inside look at the values that produce great products.
The book, subtitled 'the art of guerrilla management,' includes anecdotes from Kawasaki's experience and covers various aspects of technology marketing and management.
It emphasizes the importance of doing the right things the right way to change the world and offers a refreshing inside look at the values that produce great products.
Mentioned by
Mentioned in 3 episodes
Mentioned by Mike Maples Jr. as books he read in college.

34 snips
Mike Maples Jr.: Inflection Points and Startup Success
Mentioned by Guy Kawasaki when reflecting on his first book writing experience.

A Year of Smart Agency Masterclass Wisdom: Best of 2024 | Ep #752