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Mentioned in 1 episodes
The Economic Naturalist
In Search of Explanations for Everyday Enigmas
Book • 2007
In 'The Economic Naturalist', Robert H. Frank uses student questions to explore how economic principles can explain everyday phenomena.
The book covers a wide range of topics, from product design to social behavior, highlighting the practical application of economic concepts in real-world scenarios.
It also delves into behavioral economics, challenging traditional assumptions of rationality and self-interest.
The book covers a wide range of topics, from product design to social behavior, highlighting the practical application of economic concepts in real-world scenarios.
It also delves into behavioral economics, challenging traditional assumptions of rationality and self-interest.
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Mentioned in 1 episodes
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as an eye-opener in understanding human behavior.


Rory Sutherland

Rory Sutherland on Alchemy
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as an author who uses a Darwinian approach to business.


Rory Sutherland

E1077: “Alchemy” Author Rory Sutherland on the Darwinian approach to business, analyzing outliers, why eccentric CEOs have a psychological advantage with customers & more!