Graphic Design : The New Basics

Book • 2015
Graphic Design: The New Basics explores fundamental principles of graphic design in a clear and accessible manner.

Ellen Lupton and Jennifer Cole Phillips emphasize the importance of understanding design as a basic element of visual communication.

It illustrates how thoughtful design enhances communication and creates engaging experiences for the audience.

The book covers a wide range of topics, including typography, color theory, and layout.

It bridges the gap between complex theory and practical application.

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34. Ellen Lupton

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