Rise and grind

In this book, Daymond John explores how grit, persistence, and good old-fashioned hard work are the backbone of every successful business and individual.

He shares his personal journey, from founding FUBU on a $40 budget to building a brand with over $6 billion in sales.

John also delves into the hard-charging routines and winning secrets of individuals who have risen to the top of their fields, highlighting the need to out-think, out-hustle, and out-perform to achieve success.