CEO's Guide to Marketing

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Book •
Author
Seth Matlins
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Mentioned by

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 Seth Matlins

Mentioned in 0 episodes

Mentioned by
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Seth Matlins
 as he is writing a book with the same title as the show.
The one with McKinsey Senior Partners Kelsey Robinson and Shelley Stewart about the bottom-line consequences of the CEO and CMO disconnect.

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