The Power of Glamour

In this book, Virginia Postrel identifies the three essential elements in all forms of glamour and explains how they create a distinctive sensation of projection and yearning.

Glamour is portrayed as a seductive cultural force that extends beyond fashion or film, influencing decisions about what to buy, where to live, which careers to pursue, and how to vote.

The book is richly illustrated and provides a comprehensive analysis of glamour, distinguishing it from glitz, charisma, and physical attractiveness.

It covers various icons of glamour and how they evoke a sense of longing for a better life.