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S7 E9: Crush Your CRO with These 20 Elite Tips

Limited Supply

NOTE

Focus on Benefits, Measure Everything, and Test Appropriately

When differentiating a business, focus on benefits rather than value propositions; communicate how a product changes lives instead of its features. Measure everything and test appropriately by distinguishing between big and small levers, ensuring there is sufficient traffic to justify testing the size of the lever.

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