Batching Sequences in Sales Outreach

Batching sequences in sales outreach allows for more productivity and prevents overwhelming the recipients. By sending personalized and relevant messages through multiple touchpoints, the chances of booking meetings with cold prospects increase. Adding too many people into a sequence at once can lead to generic messages, low response rates, and damaging the domain reputation. It is recommended to start with a smaller batch size to ensure personalization and maximize touchpoints. Balancing the number of people added per day with personalization is crucial to maintaining a good response rate and domain reputation in sales outreach.