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Bucking the Innovator's Dilemma
Disney's CEO, Bob Iger, is embarking on the ambitious mission of transforming Disney by combining content creation and distribution under one roof to compete with digital disruptors like Netflix. This strategy involves sacrificing short-term revenue from existing partnerships to establish a direct connection with consumers in the long term. The move highlights an attempt to overcome the challenges of the innovator's dilemma and marks a significant shift in Disney's business model.