How to Increase Your MDR

Companies should not only focus on improving their products to increase MDR, but also on creating upsell opportunities. By offering additional features and add-ons, they can increase contract prices and provide more value to customers. NDR becomes a crucial metric for investors as companies scale, especially in the SaaS industry. It is important to have multiple products to achieve long-term growth and stickiness. Explaining rapid growth to investors can be challenging, but showcasing the exponential growth through animations and removing new cohorts can help illustrate the true picture.