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Mark Fisher - The Evolution of Gyms: A 15yr Perspective

Future of Fitness

NOTE

Embrace Flexibility in Fitness Careers

In smaller markets, fitness professionals may choose to earn less by offering remote training, prioritizing lifestyle over income, and enabling options like geo-arbitrage, which can lead to living in lower-cost areas. While this might not provide a sustainable long-term career, it introduces variety and more opportunities in the fitness industry. The traditional gym membership model may deter certain consumers, indicating that additional fitness service options can cater to diverse needs. There is a recognition that while the industry isn't severely broken, the prospects for frontline trainers need more consideration to ensure that career paths are sustainable and fulfilling rather than merely transitory.

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