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Pattern Breakers: Which Startups Change the Future?
Pattern Breakers
Embrace Inflection Points to Disrupt the Status Quo
To build a groundbreaking startup, founders must identify and leverage inflection points, which can be technological or non-technological in nature. These inflection points create opportunities for entrepreneurs to differentiate their products from incumbents, who possess inherent advantages in a competitive landscape. By creating unique value propositions that force choices rather than comparisons to existing products, entrepreneurs can effectively disrupt the status quo. Thus, successful founders must focus on identifying these pivotal moments in business evolution to gain a competitive edge.
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