Serve First, Sell Second

Success in sales is rooted in a mindset focused on serving rather than achieving personal gain. When engaging with others, the key lies in disconnecting from the outcome and instead prioritizing the well-being and happiness of those you're interacting with. By committing to improve the experience of others and obsessing over serving their needs, relationships become more genuine and welcoming. This approach fosters positive connections, enhancing the likelihood of being valued in return. Sales should be viewed as a means to inform others about solutions to their problems, transforming the transaction into a service-oriented interaction that ultimately benefits all parties involved.