How to Spread a Big Idea Far and Wide

When it comes to spreading big ideas, it's important to make a statement that challenges the status quo. This is exactly what Colin Kaepernick did when he took a knee during the National Anthem. He bypassed those who didn't want to hear from him and started a conversation about injustice. Similar acts, like Marlon Brando refusing his Oscar, have helped create change. It takes guts to challenge tradition and inspire others to do the same, whether it's a famous incident or a small act of defiance. We can learn from these examples and understand that sometimes timing is everything.