From an Idea to an Empire with Jeff Fenster | Episode 261
Real Business Owners
The Impossibility Factor in Success
Success is often pursued because of the perception that it is unattainable or impossible, driving individuals to strive for it. The allure of success lies in its rarity and the challenges and adversities faced in the journey. Humans are drawn to stories or goals with an 'impossibility factor' as it adds excitement, motivation, and a sense of accomplishment in overcoming obstacles.
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