Build Relationships, Not Just Products

Success in business, particularly in biotechnology, hinges not just on product creation but on understanding client needs and establishing B2B relationships. Companies like MongoDB and Red Hat leverage their expertise and services to help clients effectively deploy solutions while maintaining open source accessibility. Relying on the notion that 'if you build it, they will come' overlooks the importance of customer engagement and sales strategies in achieving scalability and cost savings. Open source models can coexist with viable business frameworks; the key is to focus on providing value and personalized service rather than fearing code duplication.

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