Landing Moonshots with Google's Innovation Chief Dr. Astro Teller
A Bit of Optimism
Embrace Strikes for Innovation Success
Focusing on how to quickly reach a 'no' rather than a 'yes' is crucial for radical innovation. Most companies aim for efficiency in achieving a minimal viable product, but in reality, 99% of attempts will likely fail. This approach minimizes waste of resources by allowing teams to identify wrong paths swiftly. Like Babe Ruth, who excelled in home runs while also setting a record for strikeouts, innovators must be prepared to 'strike out' frequently. Ultimately, tolerating failure is essential for fostering true creativity and innovation.
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