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The Diary Of A CEO with Steven Bartlett cover image

Secret Agent: Send Your Children To A Village! How To Detect A Lie Instantly! The Eye Contact Trick I Learnt From 12 Years As A Secret Service Agent! - Evy Poumpouras

The Diary Of A CEO with Steven Bartlett

NOTE

Understanding Motivation for Influence

To influence someone effectively, it is crucial to understand their ideology, leveraging a framework like RICE - reward, ideology, coercion, and ego. By listening more than talking, one gains power by understanding the other person's motivational mindset, shaped by their values and beliefs, as everyone is motivated differently.

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