AI-powered
podcast player
Listen to all your favourite podcasts with AI-powered features
1min snip
The Path to Success: Delivering on Promises (with Lewis Howes) Pt.2 - | Ep 661
The Game w/ Alex Hormozi
The Purpose of Advertising: Making Your Product Known
The book $100 million offers focused on answering the question of what to sell and has garnered 17,000 five-star reviews. The author sold the book on Shopify, not Amazon, and it still ranks in the top 20 on Amazon charts. The purpose of the book $100 million leads is to guide people on who to sell their products to, with the title being chosen after split testing. Advertising is emphasized as the process of making a product known, highlighting its critical role in driving sales.
00:00
Transcript
Episode notes
Get the Snipd
podcast app
Unlock the knowledge in podcasts with the podcast player of the future.
AI-powered
Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode
Save any
moment
Hear something you like? Tap your headphones to save it with AI-generated key takeaways
Share
& Export
Send highlights to Twitter, WhatsApp or export them to Notion, Readwise & more
AI-powered
podcast player
Listen to all your favourite podcasts with AI-powered features
Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode