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Schibsted's AI Strategy with Sven Størmer Thaulow

AI Inside

NOTE

Value of historical data and specialized models in journalism

Historical data can be valuable for creating foundational models in journalism, enabling the development of specialized models tailored to specific purposes. For news companies, breaking news has value for a limited time, while evergreen content like food recipes retains value for a longer duration. Therefore, leveraging base models and training them for specific purposes, such as language models, is crucial for news organizations to ensure cost-effectiveness and relevance to their content.

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