#186: Ask Creator Science – Selling without feeling salesy, choosing what products to create, my future plans, and more.
Creator Science
Tips for Building an Audience with Audio Podcasts
Audio only podcasts serve as relationship builders rather than audience acquisition tools. To grow an audience, consider platforms like YouTube or Instagram for broader reach. When creating an audio podcast, focus on unique and referable premises that excite listeners and make them feel special for discovering the show. Emphasize quality audio production and editing to respect listeners' attention spans. Research shows that it takes three episodes for listeners to become regular, so ensure the first episodes are of high quality. Remember, audio podcasts are about building relationships, not just gaining a new audience.
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