2min snip

The Game with Alex Hormozi cover image

I Interviewed the President of Shopify | Ep 670

The Game with Alex Hormozi

NOTE

Authenticity is Behaving Without Fear of Punishment

Authenticity is behaving as if you could not be punished, which means acting without fear of repercussions. Everyone has unique interests and creating content around those interests can carve out a niche that only the individual can occupy. The best brands view everyone around the world as potential customers and focus on expanding their reach to make more sales and acquire repeat customers.

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