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Syed Balkhi’s Unconventional Wealth Building Strategies

Marketing School - Digital Marketing and Online Marketing Tips

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Capital Allocation and Growth Strategies in Business

Transitioning from an entrepreneur to a capital allocator involves understanding that as a CEO, capital allocation is key, whether towards hiring, marketing, or acquisitions. Investing in adjacent businesses can be more lucrative than spending on paid ads, as companies usually trade at normal valuations. Acquiring businesses with existing customers can be more profitable than traditional customer acquisition methods in subscription businesses, which primarily grow by acquiring new customers, expanding existing ones, or reducing churn.

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