My First Million cover image

Brainstorming Ideas with The $200M Man

My First Million

NOTE

**A Case for Differentiation over Inovation **

In the current business environment, achieving a 10X better product through innovation is almost impossible due to widespread access to technology and resources. Rather than solely focusing on innovation, the key is to differentiate products by tailoring them to different customer bases or orientations. The shift from pursuing innovative features to focusing on differentiation is essential, as features are no longer as defensible, and without patentable or scientific breakthroughs, aiming for a two or three X better product is more realistic than striving for a 10X better product, especially for smaller ventures.

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