Rising Competitor Pressure and the Potential for AI in Marketing Tasks

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Competitor pressure is expected to drive down the cost for AI platform services, enabling businesses to pay a minimal amount for tasks such as summarizing conversations or generating videos from commands. Multi-modal systems, like LLM, can be utilized to automate marketing tasks such as analyzing websites, creating voice message scripts, and generating product demonstration videos in just minutes with the right data and model tuning.

2023 saw an explosion of AI. 2024 will make 2023 look like cheap fireworks next to the Death Star's superlaser.

SaaS founders either go with the flow or are swept away. Here's where I see AI tooling going, how software founders can adapt and adopt these technologies, and what consumer expectations around conversational AI will mean for your marketing, customer service, and feature roadmaps.

This episode is sponsored by Acquire.com

The blog post: https://thebootstrappedfounder.com/ai-and-the-future-of-saas/

The podcast episode: https://tbf.fm/episodes/281-ai-and-the-future-of-saas

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