134. Richard Rumelt on what separates good strategy from bad
Inside the Strategy Room
Strategy Is Harder to Execute Than It Used to Be
Making strategic choices involves committing to decisions ahead of time, leaving behind other possibilities, which can be difficult for executives who prefer to keep multiple options open. The discomfort of making commitments arises from the need to prioritize one course of action over others. Keeping multiple priorities or options can hinder effective decision-making and executing a strategy. Maintaining a long list of priorities contradicts the essence of the word 'priority,' emphasizing the importance of making focused and clear decisions in strategy development.
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