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#23 The New New Thing: A Silicon Valley Story
Founders
The Challenge of Creative Destruction in Technology Companies
For a technology company to succeed, it needs to always be looking to destroy itself. This is a difficult task as it goes against the grain of creating profitable products and requires undermining the current offerings. The CEO and all employees are naturally focused on selling the current products, making it challenging to find ways to undermine them. However, the ability to become the agent of one's own creative destruction is essential for long-term success in the technology industry.
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